Opinion

Hertz’s controversy and the future of automotive inspections
Hertz Rental Car has drawn public backlash after using AI and advanced imaging technology to conduct meticulous inspections of returned vehicles, leading to customers being charged for minor damages. Despite the controversy, the technology itself signifies a major advancement in the automotive industry, with the key lying in how it is applied in a balanced and humane manner to reconcile efficiency with customer rights.

Why automakers are rethinking over-the-air update strategies
Automakers once dreamed of using OTA to update cars as easily as updating smartphones, but reality—complexity, cost overruns, and strategic uncertainty—has driven the industry into the "trough of disillusionment." This article analyzes how automakers are rethinking their OTA strategies: shifting from comprehensive updates to a focus on infotainment systems, moving from in-house development to standardized solutions, and weighing the data goldmine against the long-term costs of security maintenance.

In automotive lending, AI and people are better together
The application of artificial intelligence in auto lending is becoming increasingly widespread, from instant approvals to algorithm-based pricing, enhancing efficiency and profitability. However, pure AI decision-making may overlook customers' special circumstances, lack room for negotiation, and reduce market transparency. This article argues that the future should move toward a hybrid model of AI and human collaboration, letting technology empower rather than replace human judgment, in order to uphold fairness and trust.

Nissan packs looks, technology into new Sentra
After overcoming financial challenges, Nissan makes a strong return to the compact sedan market with the all-new 2026 Sentra. With its bold exterior, abundant standard features, and excellent value for money, it directly takes on formidable rivals such as the Honda Civic and Toyota Corolla. This article provides a comprehensive analysis from design, features, and performance to driving experience, and cites the latest sales data and industry reviews to present readers with a full picture of this new car that combines both looks and substance.

Dealers embrace efficiency, boost ROI
In 2025, the efficiency movement continues to deepen in the automotive retail industry, helping dealers shorten sales cycles, reduce costs, and increase profits through precise assessment and process optimization. This article uses Texas Cars Direct, an independent used car dealer in Texas, as an example to show how it leverages technological tools such as the VINSight OBD-II scanner to achieve efficient coordination in acquisition, appraisal, and reconditioning.

Industry Voices | Jobs for Auto Techs There for the Taking
The shortage of automotive repair technicians in the United States is becoming increasingly severe, with an estimated annual gap of 68,000 workers over the next decade. This article analyzes the causes of the shortage, its impact on consumers, and potential solutions, calling for a shift in career perceptions, encouragement of vocational education, and alignment of financial resources.

Industry Voices | Hertz, Amazon and Used Cars
Hertz is selling used cars on Amazon's platform, a move that could reshape the automotive retail landscape. This article reviews the history of dealer backlash against direct retail by rental companies three decades ago, compares the current collaboration model between Amazon and large fleet owners, and points out that vehicles aged 1 to 4 years may bypass the franchise dealer system, posing a potential threat to dealers. The author calls on NADA and dealers to pay attention to this trend and engage in discussion.

Industry Voices | How Dealerships Can Power the EV Shift
UK electric vehicle sales are expected to exceed 30% of new car sales by the end of 2025, but grid upgrades are time-consuming and expensive. Battery Energy Storage Systems (BESS) can be deployed quickly, reduce electricity bills, enhance charging capabilities, and generate additional revenue through energy management strategies.

Industry Voices | Five Things to Know About the FTC’s Safeguards Rule
As cyberattacks in the automotive industry become increasingly frequent, dealerships must comply with the FTC's Safeguards Rule. This article outlines five key aspects of the rule, including the classification of dealerships as financial institutions, service provider responsibilities, compliance team collaboration, the cost of non-compliance, and criteria for selecting professional support.

Industry Voices | How to Turn Warranty Work Into a Profit Center
In 2024, OEM warranty revenue surged nearly 20% to $28 billion, far exceeding WarrCloud's forecast of 8.4%. As vehicles become increasingly digital and electric, warranty claims are rising. Dealers must shift their mindset, treating warranty operations as a core growth engine, and maximize after-sales profits through modernized claims operations and strategic pricing.